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Shawn's educational background lies in information technology, with a focus on Cisco networking, web design, and graphic design. Additionally, he holds Google certifications in Adwords and Analytics. During his college years in 2009, Shawn ventured into freelance computer repair and IT consulting, where he had the opportunity to meet his first SEO client, Dan Pond. Dan Pond, who was the owner of Real Property Management Inland Empire at the time (now Jackson Property Management).